Financial Services

In one of the most heavily regulated industries, gaining consumer trust is key to success. Whether you are a multinational credit and lending institution or a local insurance agency, allow SightX to give you a deeper understanding of your customers.

Develop new and innovative financial products that wow your customers, explore key drivers of trust, monitor your brand image, and more with innovative and agile market research tools.

Customer Experience Research

Understand the needs of your unique customer segments to perfectly tailor in-person and online experiences to eachDiscover the key drivers of consumer trust and loyalty, to foster stronger relationships that last. Manually develop your pre-determined segments, or discover new personas based on behavioral and psychographic data with SightX’s automated analysis. Apply feedback at every level of your organization for a truly customer-centric approach.Learn more

Brand Research

Analyze your standing in the market and stay one step ahead of your competitorsUncover customer preferences to develop a branding strategy that makes an impact. Utilize real-time insights to drive more efficient branding decisions by measuring key indicators like Net Promoter Score (NPS), brand perception, loyalty, preference, and more.

Build Strong Relationships with Your Customers
Identify Market Trends to Stay Ahead of the Curve

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Product Research

Evaluate concepts, test prototypes, and optimize features for a more effective approach to product developmentDiscover what customers value most about your offerings, from mobile applications to insurance packages, to deliver intuitive products that your customers will love.Learn more

Pricing Research

Uncover what factors matter most to your customers when making purchasing decisionsUse this data to explore pricing strategies that boost sales, expand your market share, or attract new buyers.Learn more

Marketing & Advertising Research

Use real-time insights to perfect your creative assetsAnalyze and integrate audience feedback into every stage of your development for more effective marketing and advertising campaigns. Use real-time data to perfect your messaging, visuals, placement, and more to find out what resonates with consumers and what falls flat.

Create Impactful Campaigns that Drive Action
Target the Right Customers Segments with the Right Message
Pinpoint Consumer Preferences to Increase Your Ad Spend ROI

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Accelerate Your Market Research

Drive better business decisions with real-time consumer insights. Build projects, distribute surveys, and analyze your data all in a single, unified platform. Design experiments as simple or complex as your use-case requires, with all of the flexibility needed for agile market research. Automate your time-consuming projects, like concept or ad testing, conjoint analysis, and maxdiff to boost your market research.

Deeper Analysis

Want to have it all? Our magic toolbox puts a wide range of advanced analysis capabilities right at your fingertips. Understand your audiences and use actionable insights to power your business in real-time.

Save Time & Reduce Costs

Need your insights faster? Accelerate your research at scale and speed, reducing turnarounds from months and weeks to days and hours. Launch surveys within minutes, and receive fully analyzed results in real-time. Up-front pricing and automated analysis allow SightX users to save an average of 50% on their research costs.

Simplify Your Research

Ready to defragment your market research? Own the entire research process and collaborate with team members within one unified hub. Our end-to-end platform affords you the flexibility needed to complete any project, no matter the scale.

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