B2B and B2C Financial Services Consumer Research
In one of the most heavily regulated industries, gaining consumer trust is key to success. Whether you are a B2C multinational credit and lending institution or a B2B local insurance agency, allow SightX to give you a deeper understanding of your customers through its automated financial services consumer research tool.
Develop new and innovative financial products that wow your customers, explore key drivers of trust, monitor brand image, and more with agile consumer research tools.
Customer Experience Solutions
Gather feedback from your target market to better meet their needs and maximize your ROI. Uncover the key drivers of positive customer experiences and better understand the negative to guide your CX strategy.
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Brand Tracking
Measure, track, and benchmark your brand performance over time. Monitor the competitive landscape and use key indicators like brand awareness, perception, loyalty, and more to find new ways to gain a competitive advantage.
Uncover key drivers of brand loyalty
Identify incoming market trends
Monitor your competition
Product Research Tools
Analyze whitespace, evaluate concepts, test prototypes, and optimize features for a more impactful approach to product development. Discover what customers value most about your offerings to deliver products that will fuel growth and drive ROI.
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Consumer Research Services
Gain access to the best thinking in the consumer insights field with assisted marketing and advertising research services. Our team of in-house experts will guide you through every step in the consumer research process.
Marketing & Advertising Solutions
Use audience insights to perfect your marketing and advertising assets. Find the messaging and design that best stands out best for higher levels of engagement from your target market.
Create campaigns that resonate
Up your marketing ROI
Find the right messaging for the right market
Pricing Research Tools
Explore pricing strategies with agile pricing research methodologies. Test price sensitivity, explore price ranges, and discover an optimal price point to maximize revenue without compromising demand.
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Robust Insights. Agile Workflow.
SightX is the next generation of consumer insights technology, an end-to-end platform that enables you to challenge conventional thinking and accelerate your growth. We empower teams to learn at the speed of their consumers. The result? Organizations that can stay ahead of trends and quickly identify changing consumer behaviors and preferences.
Accelerate Your Growth
In today’s modern economy, you need to adapt and learn at the speed of the consumer. SightX helps you engage and understand consumer preferences, behaviors, and trends more efficiently than ever before.
Automated Analysis
Our flexible real-time dashboards put advanced analysis capabilities right at your fingertips. Understand your audiences and use actionable insights to power your business with data-driven decision-making.
Save Time & Reduce Costs
Reduce turnaround times from months and weeks to days and hours. Launch surveys within minutes, and receive fully analyzed results in real-time. SightX users save an average of 50% on their research costs.
Expert On-Demand Support
Our platform was built on a foundation of automation and powerful methodologies. So let our team of in-house research pros help you make the most of it! From simple scripting to full-service, we can handle it all.