We automate,
so you can be curious

Understand your target audience faster and deeper than ever before. Our research capabilities are used by consumer insights, marketing, and user experience teams, and are transforming the way they work.

Market Research Platform

Save time, add efficiencies, and get better insights from your market research with the SightX end-to-end consumer science platform.

All your consumer insights
capabilities in one solution

Concept Test

Evaluate messages, images, or videos among your targeted audience.

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MaxDiff Analysis

Determine which attributes are valued the most with a balanced design experiment.

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Custom Survey

Script custom surveys as simple or as complex as needed.

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Conjoint Analysis

Run an automated conjoint experiment to understand customer preferences.

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NLP

Conduct sentiment analysis and analyze your text at scale.

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Segmentation

Automated machine learning to create your consumer segments.

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And many more!...

All-In-One Solution

Seamless workflow
for market research


Build Create and customize

Build

Create and customize

Target Audience

Specify ideal respondents

Data Collection

Collect powerful data

Data Analysis

Real-time insights

Get the most out of your data

Automated Insights

So you can free your time for thinking

A global analysis toolbox for seamless use across all of your dashboards. Real-time capabilities include:

Filtering for any segment or variable

Comparing & contrasting across variables

Top & Bottom bucket analysis

Consumer persona creation

Crosstabs

Weighting

Why choose SightX?

Real-time automated insights with the click of a button

Significance testing among groups

Discrete Choice Modeling (DCM)

Psychographic segmentation

Sentiment analysis (NLP)

Conjoint analysis

MaxDiff analysis

Correlations

Real-time automated insights with the click of a button

Significance testing among groups

Discrete Choice Modeling (DCM)

Psychographic segmentation

Sentiment analysis (NLP)

Conjoint analysis

MaxDiff analysis

Correlations

Market Research Platform

All your consumer insights capabilities in one solution

Concept Test

MaxDiff Analysis

Custom Survey

Conjoint Analysis

NLP

Segmentation

Seamless workflow for market research

Build

Target Audience

Data Collection

Data Analysis

Automated Insights

Real-time automated insights with the click of a button

Real-time automated insights with the click of a button

All your consumer insights
capabilities in one solution

Seamless workflow
for market research