SightX is a consumer intelligence technology dedicated to understanding the drivers of human behavior. In a time when there are an ever increasing number of consumer choices, we are at the frontier, helping brands adapt. Our software, framework, and approach lead to emotional, cognitive, & behavioral insights that help answer the ‘why’ and enable you to understand:
Understand who your current and potential consumers are. Our platform automatically develops customer personas to inform more effective engagements.
Use videos, images, or surveys to understand what your consumers are thinking and insights into their values, lifestyles, motivations, and preferences.
Design experiments and engage your target audience to understand the ‘why’ behind their behaviors, sentiments, and thoughts.
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How it works
Create your own project or let us advise on best research practices. There is an art and a science to asking the right questions.
Directly engage your existing customers or access our on-line community of 100+ million consumers ready to be activated within minutes.
Use interactive visuals, videos, or questionnaires to gather the most relevant data. Reach your target audience via email, SMS, social media, or point-of-sale.
Analyze both Quantitative and Qualitative data with our 'virtual data scientist'. Spend your time using those insights where they matter the most.
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