Customer Experience Platform & Solution

Monitor each step of your customer journey to grow loyalty, drive positive experiences, and increase customer spend. Use machine learning to identify, define, and segment your market for data-driven buyer personas.

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Screenshot of SightX platform showing capability as a customer experience solution

Benefits of Customer Experience Research

Grow Customer Loyalty

Grow Customer Loyalty

Better understand the wants, needs, and pain points of your market to deliver experiences that drive loyalty.

Increase Sales

Increase Sales

Drive revenue and increase brand awareness with happy customers and strong brand advocates.

Gain a Competitive Advantage

Gain a Competitive Advantage

Uncover key experience insights to give your customers exactly what they want, when they want it.

Uncover Ideal Buyer Personas

Uncover Ideal Buyer Personas

Identify, define, and segment your audiences using demographic, behavioral, and psychographic data.

Drive Marketing ROI

Drive Marketing ROI

Craft expertly targeted messaging and marketing campaigns that drive engagement and increase ROI.

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Customer Experience Survey & Research Tools

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Surveys

Gather powerful customer feedback and discover ways to better meet the needs of your market.

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Market Segmentation

Tap into pre-existing personas or use our machine learning to analyze behavioral and psychographic indicators and reveal high-potential personas. 

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Key Driver Analysis

Uncover the key drivers for positive and negative customer experiences and find ways to improve.

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Net Promoter Score

Gauge customer satisfaction and find new ways to grow your base of loyal brand advocates.

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Supported Research Services

Gain access to the best thinking in the consumer insights field with assisted research services. Our team of in-house experts will guide you through every step in the consumer research process, from survey development, scripting, analysis support, and everything in between.

Let us help you optimize and accelerate your research process!

The SightX Approach to Customer Experience Research

AI-driven: With a single prompt, you can design an entire study in-platform and summarize the key findings.

Easy to Use: SightX's intuitive interface makes it simple to set up and conduct research studies, even for those without a research background.

Actionable Insights: Go beyond data collection. SightX provides clear, actionable insights that you can use to inform your product development decisions.

Reduced Risk: Identify potential issues in your product early on and avoid costly mistakes down the road.

Improved ROI: Invest in a product that you know your target market will love.

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