Private Equity & Venture Capital (VC) Consumer Research
Let SightX power your venture capital consumer research throughout the entire investment lifecycle. Whether it’s pre or post deal diligence or research in support of a portfolio company’s growth, developing a deeper understanding of target markets and consumers is crucial for success.
Use agile and innovative consumer research to test market expansion plans, monitor the competitive landscape, and grow your portfolio.
Customer Experience Solutions
Gather feedback from your target market to better meet their needs and maximize your ROI. Uncover the key drivers of positive customer experiences and better understand the negative to guide your CX strategy.
Learn more
Brand Tracking
Measure, track, and benchmark your brand performance over time. Monitor the competitive landscape and use key indicators like brand awareness, perception, loyalty, and more to find new ways to gain a competitive advantage.
Uncover key drivers of brand loyalty
Identify incoming market trends
Monitor the competition
Product Research Tools
Analyze whitespace, evaluate concepts, test prototypes, optimize features, and discover new market segments with innovative and agile product research tools. Uncover what consumers value most about your client’s products and integrate the insights into every stage of development.
Learn more
Consumer Research Services
Gain access to the best thinking in the consumer insights field with assisted marketing and advertising research services. Our team of in-house experts will guide you through every step in the consumer research process.
Marketing & Advertising Solutions
Use audience insights to perfect your marketing and advertising assets. Find the messaging and design that best stands out for higher levels of engagement from your target market.
Create campaigns that drive engagement
Up your marketing ROI
Target the right audience with the right message
Pricing Research Tools
Explore pricing strategies with agile pricing research methodologies. Test price sensitivity, explore price ranges, and discover an optimal price point to maximize revenue without compromising demand.
Learn more
Robust Insights. Agile Workflow.
SightX is the next generation of consumer insights technology, an end-to-end platform that enables you to challenge conventional thinking and accelerate your growth. We empower teams to learn at the speed of their consumers. The result? Organizations that can stay ahead of trends and quickly identify changing consumer behaviors and preferences.
Accelerate Your Growth
In today’s modern economy, you need to adapt and learn at the speed of the consumer. SightX helps you engage and understand consumer preferences, behaviors, and trends more efficiently than ever before.
Automated Analysis
Our flexible real-time dashboards put advanced analysis capabilities right at your fingertips. Understand your audiences and use actionable insights to power your business with data-driven decision-making.
Save Time & Reduce Costs
Reduce turnaround times from months and weeks to days and hours. Launch surveys within minutes, and receive fully analyzed results in real-time. SightX users save an average of 50% on their research costs.
Expert On-Demand Support
Our platform was built on a foundation of automation and powerful methodologies. So let our team of in-house research pros help you make the most of it! From simple scripting to full-service, we can handle it all.