Consumer Research for Fashion Brand and Apparel
Keep up with the latest trends through innovative and agile fashion consumer research. From fast fashion to legacy luxury, connect with consumers globally to discover new trends and the driving forces behind purchasing behaviors.
Test your products, optimize your pricing, and deliver more engaging marketing campaigns to keep customers coming back for more.
Product Research Tools
Evaluate concepts, test your prototypes, experiment with styles, and discover new market segments through innovative and agile product research. Discover what your customers value most about your clothes, shoes, and accessories to develop apparel that makes an impact.
Perfect product design
Optimize your messaging
Optimize your product line
Customer Experience Solutions
Gather feedback from your target market to better meet their needs and maximize your ROI. Uncover the key drivers of positive customer experiences and better understand the negative to guide your CX strategy.
Learn more
Brand Tracking
Measure, track, and benchmark your brand performance over time. Monitor the competitive landscape and use key indicators like brand awareness, perception, loyalty, and more to find new ways to gain a competitive advantage.
Uncover key drivers of brand loyalty
Identify incoming market trends
Monitor your competition
Consumer Research Services
Gain access to the best thinking in the consumer insights field with assisted marketing and advertising research services. Our team of in-house experts will guide you through every step in the consumer research process.
Marketing & Advertising Solutions
Use audience insights to perfect your marketing and advertising assets. Find the messaging and design that best stands out for higher levels of engagement from your target market.
Learn more
Pricing Research Tools
Explore pricing strategies with agile pricing research methodologies. Test price sensitivity, explore price ranges, and discover an optimal price point to maximize revenue without compromising demand.
Explore new pricing strategies
Find an optimal price point
Maximize revenue
Robust Insights. Agile Workflow.
SightX is the next generation of consumer insights technology, an end-to-end platform that enables you to challenge conventional thinking and accelerate your growth. We empower teams to learn at the speed of their consumers. The result? Organizations that can stay ahead of trends and quickly identify changing consumer behaviors and preferences.
Accelerate Your Growth
In today’s modern economy, you need to adapt and learn at the speed of the consumer. SightX helps you engage and understand consumer preferences, behaviors, and trends more efficiently than ever before.
Automated Analysis
Our flexible real-time dashboards put advanced analysis capabilities right at your fingertips. Understand your audiences and use actionable insights to power your business with data-driven decision-making.
Save Time & Reduce Costs
Reduce turnaround times from months and weeks to days and hours. Launch surveys within minutes, and receive fully analyzed results in real-time. SightX users save an average of 50% on their research costs.
Expert On-Demand Support
Our platform was built on a foundation of automation and powerful methodologies. So let our team of in-house research pros help you make the most of it! From simple scripting to full-service, we can handle it all.